AVÀSH is an innovative italian supplements brand that brings the ancient wisdom of natural medicine into new formulations backed by science and made to address the needs of the modern world. The brand is available in high-end pharmacies, wellness stores, spas, and e-commerce channels across Italy.
Developed Go to Market Digital Strategy for AVÀSH, driving awareness, engagement, and sales.
Marketing Strategy and Plan
- Defined target audience and map digital journey.
- Developed content calendar production plan.
- E-commerce optimization plan.
- Manual testing for products, recommendations and subscriptions.
WEBSITE
link
Social Media
- Influencers and experts talks
- Content planning and execution across digital platforms aligned to paid media plan with agencies
Increased by 300%
- Followers
- Engagement Rate
- E-commerce conversion rate
Paulina Aguado Portfolio 